In November 2000, the Guinness Storehouse opened its doors as a multi-media visitor experience. Thousands of visitors each year enter the pint glass-shaped tower and make their way up through seven stories of interactive exhibits demonstrating the brewing process as well as the history behind this legendary stout.
A treat for the senses, the self-guided tour allows guests to look at old ads, touch the barley, smell the hops, hear the waterfall and finally, to taste the finished product. On the top floor, visitors line up to claim their complimentary pint of Guinness, complete with shamrock flourish, to enjoy in the Gravity Bar. The completely glass-enclosed level provides 360 degree views over the brewery and city.
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